Cooler Event Sequencer™
The Cooler Event Sequencer™ enables subscribers to pre-program sequences of emails. For example:
Day 1: "Thank you for donating..."
Day 7: A follow-up with a fresh political cartoon...
Day 21: A second follow-up with another cartoon...
Basically, here's how it works:
After logging in, go to Master CRM > Utilities > Define Event Sequences where you can set up a series of emails, each defined by the number of days' delay before the next email is delivered. Once you have defined an Event Sequence, you can apply it to any or all of your contacts. Here are just a few examples of how the Cooler Event Sequencer™ is making campaign communications cooler.
To take advantage of Cooler Event Sequencer™, simply choose a sequence for one of your contacts, click the "Assign" button, and - voila - all of the pre-programmed emails in the chosen sequence will show up in the contact's Pending Events list and be delivered automatically!
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